|Overall Rating||Silver - expired|
|Submission Date||Feb. 15, 2017|
San Francisco State University
EN-5: Outreach Campaign
|4.00 / 4.00||
Office of Sustainability
Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at students and yielded measurable, positive results in advancing sustainability? :
Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at employees and yielded measurable, positive results in advancing sustainability?:
Name of the campaign:
A brief description of the campaign, including how students and/or employees were engaged:
The GO!State Transportation Campaign is a branded marketing campaign aimed at increasing awareness of sustainable commuting options. It was implemented on digital screens around campus, on the web, and on signage. The program highlighted biking, walking, transit, the campus shuttle, and ride sharing. This coincided with a re-branding of the university's Parking and Transportation website to focus on making transit information more readily available.
A brief description of the measured positive impact(s) of the campaign:
SF State employees, students and staff participate in a transportation survey and the latest results show increased transit usage, biking, and walking as commute modes. This is not necessarily a direct result of the GO!State campaign.
The website URL where information about the campaign is available:
Name of the campaign (2nd campaign):
A brief description of the campaign, including how students and/or employees were engaged (2nd campaign):
SF State's Housing department introduced compost collection to residents in the University Park communities with a door-to-door marketing campaign, brochures, and signage instructing residents on which items to compost and where to bring their compost.
A brief description of the measured positive impact(s) of the campaign (2nd campaign):
The residential portion of the campus has seen a steady increase in its diversion rates from landfill.
The website URL where information about the campaign is available (2nd campaign):
A brief description of other sustainability-related outreach campaigns, including measured positive impacts:
Stop the Drop water efficiency campaign in residence halls - Surveys before and after the campaign showed increased awareness of water saving tips
Power to the Pedal bike outreach program. The Office of Sustainability, in collaboration with Associated Students, operates a bicycle outreach program that includes educational events, bike repair services, and equipment.
The website URL where information about the programs or initiatives is available:
Additional documentation to support the submission:
The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution and complete the Data Inquiry Form.