Overall Rating Silver - expired
Overall Score 51.83
Liaison Leslie North
Submission Date Jan. 9, 2015
Executive Letter Download

STARS v2.0

Western Kentucky University
IN-3: Innovation 3

Status Score Responsible Party
Complete 1.00 / 1.00
"---" indicates that no data was submitted for this field

Title or keywords related to the innovative policy, practice, program, or outcome:
CFM Mobile Market and local food access

A brief description of the innovative policy, practice, program, or outcome:

Western Kentucky University supports the local food system in partnership with the Community Farmers Market (CFM). Through USDA grant funds, WKU and CFM are addressing the needs of underserved populations, improving access and affordability of fresh, local foods. A “mobile market” has been purchased and is used to deliver fresh, local, healthy foods to underserved populations (the mobile market visits campus regularly). WKU has provided CFM space to operate year-round, supporting full-time farmers in their provision of local foods to the community. WKU has also partnered with the Community Farmers Market to accept Big Red Dollars (on campus student spending account funds). Through the “Double Dollar” program matches each Big Red Dollar (up to $10) through private donations, incentivizing students to affordably purchase fresh, local, and healthy food.


A brief description of any positive measurable outcomes associated with the innovation (if not reported above):

At least four farmers have transitioned from part-time to full-time farming as a result of having a year-round venue to sell produce. They have expanded their capacity and volume through construction of high tunnels, and other such projects.
Since September 2014 (in a 3-month period), $472 Big Red Dollars have been redeemed. Through the Double Dollars for Big Red Dollars program (match up to $10), $282 in matching dollars have increased total spent at market by students using Big Red Dollars in the three month period is $754.00


A letter of affirmation from an individual with relevant expertise:
Which of the following STARS subcategories does the innovation most closely relate to? (Select all that apply up to a maximum of five):
Yes or No
Curriculum No
Research No
Campus Engagement Yes
Public Engagement Yes
Air & Climate No
Buildings No
Dining Services No
Energy No
Grounds No
Purchasing No
Transportation No
Waste No
Water No
Coordination, Planning & Governance No
Diversity & Affordability Yes
Health, Wellbeing & Work Yes
Investment No

Other topic(s) that the innovation relates to that are not listed above:
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The website URL where information about the innovation is available:
Data source(s) and notes about the submission:
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