Overall Rating Silver - expired
Overall Score 51.83
Liaison Leslie North
Submission Date Jan. 9, 2015
Executive Letter Download

STARS v2.0

Western Kentucky University
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 4.00 / 4.00
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Has the institution held at least one sustainability-related outreach campaign directed at students within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Yes

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Has the institution held at least one sustainability-related outreach campaign directed at employees within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Yes

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The name of the campaign (1st campaign):
Campus Conservation Nationals/Bluegrass Unplugged

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A brief description of the campaign (1st campaign):
Each year the Residence Halls compete in the Campus Conservation Nationals and in a regional competition, Bluegrass Unplugged. With nearly a quarter of our students living on campus, this campaign has the potential to reach a large student population. The Office of Sustainability partners with Resident Assistants and Hall Directors to conduct awareness activities regarding energy conservation.

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A brief description of the measured positive impact(s) of the campaign (1st campaign):
In 2014, in a three week period, student residents reduced their energy use by about 5%, as a result of awareness programming for the Campus Conservation Nationals competition. The top performing hall reduced their use by about 10%.

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The website URL where information about the campaign is available (1st campaign):
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The name of the campaign (2nd campaign):
The WKU Green Tour as a learning tool.

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A brief description of the campaign (2nd campaign):
In late summer 2014, the Sustainability Coordinator announced that she would conduct an open-to-all campus Green Tour on the first Thursday of each month. Additionally, tours were offered for classes by request. The goal was to increase awareness among faculty about ways in which the campus can be used as a living laboratory to demonstrate best practices and engage students in practical problem solving.

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A brief description of the measured positive impact(s) of the campaign (2nd campaign):
From Sept to Nov 2014, the Sustainability Coordinator conducted 15 Green Tours for classes ranging from English as a Second Language to Environmental Science. Nearly every instructor included some sort of follow-up assignment or project for their students related to what they learned on the Green Tour, utilizing the campus as a living laboratory or tool for teaching.

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The website URL where information about the campaign is available (2nd campaign):
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A brief description of other outreach campaigns, including measured positive impacts:
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Data source(s) and notes about the submission:
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