Overall Rating Silver - expired
Overall Score 53.05
Liaison Dedee DeLongpre Johnston
Submission Date Jan. 28, 2011
Executive Letter Download

STARS v1.0

Wake Forest University
ER-2: Student Sustainability Outreach Campaign

Status Score Responsible Party
Complete 5.00 / 5.00 Dedee DeLongpre Johnston
Chief Sustainability Officer
Office of Sustainability
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Does the institution hold a campaign that meets the criteria for this credit?:
Yes

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The name of the campaign(s):
Sustainability Outreach Campaign; Choose to Reuse; Think Green Thursdays

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A brief description of the campaign(s):
Office of Sustainability interns conducted student outreach throughout the academic year. They offered multiple information sessions and had various tabling opportunities. Tables with interactive games to help educate peers were set up in the student life center, in residence halls in the evenings, in front of the dining hall at lunch times, and in the library. The Choose to Reuse campaign specifically supports students in choosing reusable water bottles instead of consuming disposable bottled water.

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A brief description of the measured positive impact(s) of the campaign(s):
The effect of the year-long sustainability outreach campaign was increased participation by volunteers, increased applications for sustainability internships, increased participation in the ridesharing program, increased shuttle ridership, increased participation in the re-usable to-go container program, a marked increase in recycling and a marked decrease in the contamination rates of recycling. The Choose to Reuse campaign is calculating the self-reported reduction in bottled water consumption on campus. The campaign concludes in April 2011.

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The website URL for the campaign:
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Data source(s) and notes about the submission:
Interview with DeDee on Sept 28, 2010.

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