Overall Rating Gold - expired
Overall Score 66.44
Liaison Mike Wilson
Submission Date Jan. 29, 2014
Executive Letter Download

STARS v2.0

University of Victoria
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 4.00 / 4.00 Matt Greeno
Sustainability Coordinator
Office of Campus Planning & Sustainability
"---" indicates that no data was submitted for this field

Has the institution held at least one sustainability-related outreach campaign directed at students within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Yes

Has the institution held at least one sustainability-related outreach campaign directed at employees within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Yes

The name of the campaign (1st campaign):
Do it in the Dark

A brief description of the campaign (1st campaign):

Do it in the Dark was a three week energy conservation contest for post secondary institutions across British Columbia in 2011. Residence students at UVic competed house-to-house to achieve the greatest energy savings in their residences and also to gain the most participation points. Using an energy conservation dashboard, students tracked their building’s energy use, make daily conservation pledges and engaged in social media and outreach activities.


A brief description of the measured positive impact(s) of the campaign (1st campaign):

KWh readings were collected from residence meters during the campaign to determine an overall percentage of energy reduction. Overall, a positive reduction in energy consumption was recorded during the campaign.


The website URL where information about the campaign is available (1st campaign):
The name of the campaign (2nd campaign):
Sustainability Action Team Conservation Awareness Challenge

A brief description of the campaign (2nd campaign):

From February 1st to April 30th, 2011, UVic held the Conservation Awareness Building Challenge with the support of BC Hydro Powersmart. This was the first Sustainability Action Team program held at the University of Victoria, with teams in six campus buildings working with the Office of Campus Planning and Sustainability and Facilities Management to reduce their waste and energy consumption over a three-month period. The two teams that won for the greatest energy reduction and the greatest waste reduction were recognized for their efforts at UVic’s first annual Sustainability Awards in June 2011.

This team survey was conducted in order to provide feedback to aid the administration in improving the design of future building competitions and in working toward making UVic a more sustainable workplace. The feedback from 18 members of teams in all six buildings includes teams’ experiences with awareness and education, energy reduction, and waste reduction during the competition, as well as suggestions for future competitions.


A brief description of the measured positive impact(s) of the campaign (2nd campaign):

Each building showed energy savings over the established baseline the energy savings varied from 1.2% to 7.5% over the three months the program ran.


The website URL where information about the campaign is available (2nd campaign):
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A brief description of other outreach campaigns, including measured positive impacts:

We have also operated a Travel Choices program which promoted the use of public transit. UVic uses a portion of parking revenues to reduce the cost of monthly bus passes for UVic employees by approximately 50%. Since the beginning of the program the number of bus passes has grown steadily extending from an average of 368 a month in 2006 to 655 in 2012.


The Office of Campus Planning and Sustainability has created or contributed to many outreach campaigns aimed at Staff, Students, and Faculty. These are two such campaigns for which significant effort was put into tracking the results.

The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution and complete the Data Inquiry Form.