|Submission Date||March 2, 2020|
University of Texas at Austin
EN-5: Outreach Campaign
|4.00 / 4.00||
Communications and Events Coordinator
Office of Sustainability
Has the institution held a sustainability-related outreach campaign during the previous three years that was directed at students and yielded measurable, positive results in advancing sustainability?:
Has the institution held a sustainability-related outreach campaign during the previous three years that was directed at employees and yielded measurable, positive results in advancing sustainability?:
Name of the campaign:
A brief description of the campaign:
For 2018-19, the monthly Longhorn Lights Out campus-wide campaign encouraged students, faculty, and staff to reduce their lighting and plug loads on a specified date. The amount of energy conserved is measured and recorded.
A brief description of the measured positive impact(s) of the campaign:
Since 2013, LLO has hosted 42 events and have turned off 131,146 lights. We have not only saved UT money, but approximately 183,991 kWh of energy on the campus.
Name of the campaign (2nd campaign):
A brief description of the campaign (2nd campaign):
Each April and October, the Office of Sustainability hosts a number of events to increase community and engagement around sustainability. There are target marketing campaigns in advance of all events (social media, digital screens, posters, etc) that increase awareness of sustainbility on campus. Events include tabling of 30+ orgs and units (with activities, games and especially the popular plants grown by UT Landscape Services), Sustainability on Tap (a research slam session for grad students), and more special events like the Staff Sustainability Lunch (recent speakers focus on wellness and racial history of campus) or the Sustainability Symposium (where up to 30 students, staff and faculty talk about sustainability to a diverse audience).
A brief description of the measured positive impact(s) of the campaign (2nd campaign):
An estimated 600-800 students, staff and faculty attend the tabling events, an esitmated 50-80 grad students attend each Sustainability on Tap, an estimated 150-200 staff attend each lunch, and an estimated 100-120 attended the most recent Sustainability Symposium. Furthermore, coverage by The Daily Texan has extended the reach of these events, as has social media coverage.
A brief description of other sustainability-related outreach campaigns:
We host special events for staff that also have marketing campaigns and provide materials, such as the annual Office Supply Swap
Additional documentation to support the submission:
The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution and complete the Data Inquiry Form.