|Overall Rating||Silver - expired|
|Submission Date||Oct. 16, 2015|
University of Kentucky
EN-5: Outreach Campaign
|4.00 / 4.00||
Office oF Sustainability
Has the institution held at least one sustainability-related outreach campaign directed at students within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Has the institution held at least one sustainability-related outreach campaign directed at employees within the previous three years that has yielded measurable, positive results in advancing sustainability?:
The name of the campaign (1st campaign):
A brief description of the campaign (1st campaign):
A new element of the Pick It Up campaign, the Adopt-a-Spot program encourages registered UK student organizations, UK offices and other groups to participate in weekly clean-ups to eliminate litter at UK.
During the month of April, groups that adopt a spot are responsible for making their defined zone litter-free once a week and documenting their efforts. A photo of the litter collected each week with the front page of that day's Kentucky Kernel newspaper must be sent to email@example.com.
A brief description of the measured positive impact(s) of the campaign (1st campaign):
23 registered student organizations signed up for the Adopt-A-Spot challenge. 18 of them were assigned campus zones that the helped keep litter-free with weekly collections during the month of April.
The website URL where information about the campaign is available (1st campaign):
The name of the campaign (2nd campaign):
A brief description of the campaign (2nd campaign):
This program was designed to engage multidisciplinary teams from the University community in the creation and implementation of ideas that will promote sustainability by simultaneously advancing economic vitality, ecological integrity and social equity, now and into the future.
A brief description of the measured positive impact(s) of the campaign (2nd campaign):
Project proposals were received from 22 interdisciplinary teams in the fall of 2014 requesting more than $450,000.
A total of $100,000 will be awarded to the seven teams thanks to funding support from the Executive Vice President for Finance and Administration, The Student Sustainability Council and The Vice President for Research.
The website URL where information about the campaign is available (2nd campaign):
A brief description of other outreach campaigns, including measured positive impacts:
The University focused on promoting a litter-free campus in 2014-2015 and the Office of Sustainability coordinated those efforts. One outreach campaign was the Pick It Up Photo contest. The contest generated thousands of likes and hundreds of shares on the photos that were entered. Each photo entered was bordered with the program's logo and message. A side result of this effort was a dramatic increase in the number of likes on the Campus Sustainability Facebook page which jumped from 700 to 900 likes during the contest.
The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution and complete the Data Inquiry Form.