Overall Rating Silver - expired
Overall Score 63.09
Liaison Elida Erickson
Submission Date April 17, 2015
Executive Letter Download

STARS v2.0

University of California, Santa Cruz
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 4.00 / 4.00 Shauna Casey
Sustainability Programs Manager
Sustainability Office
"---" indicates that no data was submitted for this field

Has the institution held at least one sustainability-related outreach campaign directed at students within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Yes

Has the institution held at least one sustainability-related outreach campaign directed at employees within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Yes

The name of the campaign (1st campaign):
Real Food Challenge

A brief description of the campaign (1st campaign):

The purpose of the national Real Food Challenge campaign is to increase the procurement of real food on college and university campuses, with the national goal of 20% real food by 2020. UCSC has met this national goal and set a higher bar for itself, committing to 40% real food by 2020. Our efforts include student organizations, dining services, procurement business & contracts, faculty, academic and administrative centers on campus, and community partners through a campus Food Systems Working Group (FSWG). FSWG works to implement the RFC campaign in addition to UC wide and UCSC policy goals related to our food and agricultural systems.


A brief description of the measured positive impact(s) of the campaign (1st campaign):

The campaign seeks to increase procurement of real food in campus dining halls to 40% by 2020. At present we are at 34% Real Food, hosted over 60 food and farming events per annum reaching thousands of students and campus affiliates, maintain ongoing assessment and analysis of food procurement involving student interns, and more!

Our reporting weaves into UC Wide and Campus Sustainability Plans. Our annual UC Wide report can be found at:

http://sustainability.universityofcalifornia.edu/goals.html


The website URL where information about the campaign is available (1st campaign):
The name of the campaign (2nd campaign):
Chancellor's Sustainability Challenge

A brief description of the campaign (2nd campaign):

The Chancellor's Sustainability Challenge is a year-long coordinated campaign focusing on one topic of sustainability, and for 2013-14, our challenge is to "reduce waste" at UC Santa Cruz. The Challenge will bring together waste reduction efforts already happening on campus, build awareness, and encourage personal action, and it will lay the foundation for continued reductions in the coming years to ensure the campus reaches its waste reduction goal of zero waste by 2020.


A brief description of the measured positive impact(s) of the campaign (2nd campaign):

The campus completed its first Chancellor’s Sustainability Challenge, with the topic a focus on of reducing waste, which resulted in over more than 700 personal pledges and led to the advancement of many infrastructure related projects. A comparison of 2011 and 2014 waste assessment results indicate a 12.3% reduction in food scraps and compostable paper and a 4.5% reduction in recyclable paper."


The website URL where information about the campaign is available (2nd campaign):
A brief description of other outreach campaigns, including measured positive impacts:
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The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution and complete the Data Inquiry Form.