Overall Rating Silver - expired
Overall Score 62.73
Liaison Tina Woolston
Submission Date Aug. 1, 2011
Executive Letter Download

STARS v1.0

Tufts University
ER-2: Student Sustainability Outreach Campaign

Status Score Responsible Party
Complete 5.00 / 5.00 Antje Danielson
Administrative Director, Tufts Institute of the Environment & Water: Systems, Science and Society (WSSS) program
Tufts Institute of the Environment
"---" indicates that no data was submitted for this field

Does the institution hold a campaign that meets the criteria for this credit?:
Yes

The name of the campaign(s):
Trayless Dining Campaign

A brief description of the campaign(s):

This is an example of just one of Tufts' campaigns.

In the fall of 2009, students from the Tufts Experimental College class Environmental Action: Shifting from Saying to Doing engaged in a social marketing project in order to persuade Tufts Dining Services and their peers to support trayless dining in both of Tufts University's dining halls. These efforts resulted in a thirteen-day trayless dining pilot in one of the dining halls in March of 2010. Due to the positive impacts of this campaign, Tufts Dining has decided to implement trayless dining in both of its dining halls beginning in Fall 2010.


A brief description of the measured positive impact(s) of the campaign(s):

Data collection from this pilot period saw an 17.5% decrease in average electricity use (which did not include energy used to heat hot water) and a 30% decrease in average food waste per person over 10 days of the pilot, as well as significant support demonstrated from the student surveys. According these surveys, students participating in the trayless pilot considered Tufts more environmentally friendly compared with results from students surveyed before the campaign. (Average scores improved from 2.84 to 3.10 on a 1 to 5 scale, a statistically significant increase). The issue of trayless dining and its environmental impacts was also debated by 3 major on-campus publications, and led to increased awareness and discourse about student-run sustainability initiatives.


The website URL for the campaign:

Other campaigns that fall under this category include:
-RecycleMania
-Campaign to Save Paper (a successful student campaign to reduce paper use by making duplex printing default on Tufts printers and encouraging professors to accept online or double-sided paper submissions)

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