Overall Rating Silver
Overall Score 45.51
Liaison Dan DeZarn
Submission Date Nov. 25, 2019
Executive Letter Download

STARS v2.1

State University of New York at Geneseo
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 4.00 / 4.00 Dan Dezarn
Director of Sustainability
Office of Sustainability
"---" indicates that no data was submitted for this field

Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at students and yielded measurable, positive results in advancing sustainability? :
Yes

Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at employees and yielded measurable, positive results in advancing sustainability?:
Yes

Name of the campaign:
Campus Sustainability Month

A brief description of the campaign, including how students and/or employees were engaged:

Campus Sustainability Month is an annual campus-wide initiative that promotes all three pillars of sustainability during the month of October. During this month, students are encouraged to participate in many events that promote sustainability such as the President’s Annual Sustainability Lecture, Cultural Harmony Week, and the Ephemeral Arts Festival to name a few. SUNY Geneseo’s Office of Sustainability, Department of Student Life, Office of the President, and multiple clubs and organizations all work collaboratively to put on events for Campus Sustainability Month. Students, faculty, and staff are encouraged to both attend and put on events during the month.


A brief description of the measured positive impact(s) of the campaign:

Many students at SUNY Geneseo attend at least one Campus Sustainability Month event. Estimated attendance is taken at many events to ensure that students want the events that are put on and are engaged with the campus community. The President’s Annual Sustainability Lecture is a popular event -- for the 2017-2018 school year, about 400 students attended this event. There is much positive feedback from students concerning many events that are put on during this month.


The website URL where information about the campaign is available:
Name of the campaign (2nd campaign):
Geneseo Environmental Organization’s Earth Week

A brief description of the campaign, including how students and/or employees were engaged (2nd campaign):

Geneseo Environmental Organization’s (GEO) Earth Week is an annual campaign that occurs around Earth Day every April. Members of GEO create events and advertise them to the campus community. For the 2017-2018 school year, these events included: Sustainability Trivia, a Dumpster Dive, a Vegan Dinner, a Plant Giveaway, an Essential Oils Workshop, a Carbon-Free Concert (in which students perform without using any electricity), and an Earth Day Clean-Up. These events are open to all students and faculty, and mainly focus on the environmental pillar of sustainability.


A brief description of the measured positive impact(s) of the campaign (2nd campaign):

GEO maintains attendance at these events. If an event is successful and many students/faculty show up, they will continue the event the next year; if an event is deemed unsuccessful and not many students show up, they will consider replacing the event with another. The Dumpster Dive has a measurable impact, as GEO measures how many recyclables can be taken from bags of garbage. Students are often happy with events as many of them include take-home items as well as positive experiences associated with them. Students, faculty, and staff are encouraged to both attend and put on events during this week.


The website URL where information about the campaign is available (2nd campaign):
A brief description of other sustainability-related outreach campaigns, including measured positive impacts:
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The website URL where information about the programs or initiatives is available:
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Additional documentation to support the submission:
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