Overall Rating Silver
Overall Score 52.70
Liaison Kayla Tillapaugh
Submission Date April 27, 2023

STARS v2.2

Selkirk College
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 4.00 / 4.00 Laura Nessman
Sustainability Coordinator
Campus Management
"---" indicates that no data was submitted for this field

Has the institution held a sustainability-related outreach campaign during the previous three years that was directed at students and yielded measurable, positive results in advancing sustainability?:
Yes

Has the institution held a sustainability-related outreach campaign during the previous three years that was directed at employees and yielded measurable, positive results in advancing sustainability?:
Yes

1st campaign 

Name of the campaign:
GoByBike BC

A brief description of the campaign:
Campus Recreation supports a Selkirk College team as part of GoByBike BC. Students and employees can join the team as a rider and log their cycling commutes online.
The GoByBike BC Society envisions "a future where everyone has the opportunity to experience the joy of cycling - for work, for play, for well-being, for the planet".

Campus Recreation promotes two Bike to College Weeks a year, with a focused emphasis on joining the GoByBike Selkirk Team, however, team members can log their routes throughout the year.
www.gobybikebc.ca

A brief description of the measured positive impact(s) of the campaign:
During 2022, Team Selkirk logged 8322 kilometers, avoiding 1804 kg of greenhouse gases. The team has 38 members.

if reporting an additional campaign, provide:

2nd campaign

Name of the campaign (2nd campaign):
Sweater Day

A brief description of the campaign (2nd campaign):
A month long Cool Campus Campaign challenges the campus community to take an energy conservation pledge to reduce their energy use during the heating season. Students and staff are asked to commit to four simple actions:
- turn down the heat by 1 to 3 degrees Celsius,
- layer up and wear a sweater,
- take shorter showers, and
- wash clothes in cold water.

Social media, posters, digital advertising monitors, and several outreach events encouraged engagement.

A brief description of the measured positive impact(s) of the campaign (2nd campaign):
During 2021, this annual campaign was carried out online. 40 individuals took the peldge to reduce their energy use during the heating season.

Optional Fields

A brief description of other sustainability-related outreach campaigns:
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Additional documentation to support the submission:
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Data source(s) and notes about the submission:
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