Overall Rating Bronze - expired
Overall Score 35.51
Liaison Sarah Mittlefehldt
Submission Date March 2, 2017
Executive Letter Download

STARS v2.1

Northern Michigan University
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 4.00 / 4.00 Sarah Mittlefehldt
Co-Chair, Sustainability Advisory Council
Earth, Environmental & Geographical Sciences
"---" indicates that no data was submitted for this field

Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at students and yielded measurable, positive results in advancing sustainability? :
Yes

Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at employees and yielded measurable, positive results in advancing sustainability?:
Yes

Name of the campaign:
Zero Waste Challenge

A brief description of the campaign, including how students and/or employees were engaged:

NMU hosted the Zero Waste Challenge during the NMU vs. MTU basketball game on January 30, 2017. The purpose of this event was to encourage the NMU campus and local community to create less waste and a positive impact for the future, and to bring attention to the Sustainability Advisory Council's goal of creating a lasting impact on the university where sustainability becomes a part of our campus culture and identity. This challenge was held during the rivalry games between Northern Michigan University and Michigan Tech University to maximize turnout.

All game attendees were directed to the zero waste stations to sort their trash items into trash, compost or recycling. Student, faculty, and staff volunteers located throughout the venue assisted in directing attendees to sorting stations and engaged student, faculty, staff, and community attendees alike in proper recycling. In partnership with Marquette County Solid Waste Management Authority, everything collected that is possible was composted and/or recycled, therefore diverting as many materials as possible from the landfill. Articles were posted in student and local newspapers to bring attention to the event. Additionally, an interview was arranged between the head of the Sustainability Advisory Council and a local news to inform the local community about the council, sustainability, and the event during the evening news.

See below for more information on the challenge and it's outcomes from this article posted in the student newspaper, The North Wind, following the event:

http://www.thenorthwindonline.com/two-games-zero-waste/


A brief description of the measured positive impact(s) of the campaign:

Through this initiative, we were able to divert 75% of the waste to be composted and 19% to be recycled, leaving only 6% of the waste produced by concessions, etc. to be sent to a landfill. Total waste to the landfill totaled 5 pounds out of 80 pounds produced.


The website URL where information about the campaign is available:
Name of the campaign (2nd campaign):
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A brief description of the campaign, including how students and/or employees were engaged (2nd campaign):
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A brief description of the measured positive impact(s) of the campaign (2nd campaign):
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The website URL where information about the campaign is available (2nd campaign):
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A brief description of other sustainability-related outreach campaigns, including measured positive impacts:
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The website URL where information about the programs or initiatives is available:
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Additional documentation to support the submission:
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