| Overall Rating | Bronze |
|---|---|
| Overall Score | 31.69 |
| Liaison | Elizabeth Masuen |
| Submission Date | Aug. 30, 2021 |
Metropolitan Community College
EN-5: Outreach Campaign
| Status | Score | Responsible Party |
|---|---|---|
|
2.00 / 4.00 |
Sally
Hopley Coordinator of Sustainable Practices Campus Planning and Sustainability |
Has the institution held a sustainability-related outreach campaign during the previous three years that was directed at students and yielded measurable, positive results in advancing sustainability?:
Has the institution held a sustainability-related outreach campaign during the previous three years that was directed at employees and yielded measurable, positive results in advancing sustainability?:
Name of the campaign:
A brief description of the campaign:
In 2020 and 2021 efforts were taken to significantly increase participation during Earth Month events. Weekly emails were sent to the sustainability newsletter group (students and staff), weekly announcements were listed on the intranet board, and social media posts on Twitter, Facebook, and Instagram were increased to almost daily. In 2020, participants in the EcoChallenge program also received weekly emails about the program, highlighted challenges, and resources to complete the highlighted challenge.
Earth Day 2021 also includes a social media blitz with hourly posts on the College's sustainability goals and activities.
A brief description of the measured positive impact(s) of the campaign:
The 2020 EcoChallenge activities resulted in 875 minutes outdoors, 805 minutes not in front of a screen, 396 gallons of water saved, 250 minutes of learning, 134 conversations with people, 94 plastic bottles not sent to the landfill, 58 meatless meals eaten, 24 pounds of waste composted, 2 advocacy actions, and 2 trees planted.
The social media account received over 100% increase in profile views. The increased social media also assisted in bringing individuals to our electronic recycling events, which collected over 8,000 pounds of electronics to be recycled by a local partner following R2 standards.
Name of the campaign (2nd campaign):
A brief description of the campaign (2nd campaign):
A brief description of the measured positive impact(s) of the campaign (2nd campaign):
A brief description of other sustainability-related outreach campaigns:
Additional documentation to support the submission:
Data source(s) and notes about the submission:
The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution or simply email your inquiry to stars@aashe.org.