Overall Rating Gold - expired
Overall Score 72.63
Liaison Karen Oberer
Submission Date Aug. 22, 2016
Executive Letter Download

STARS v2.1

McGill University
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 4.00 / 4.00
"---" indicates that no data was submitted for this field

Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at students and yielded measurable, positive results in advancing sustainability? :
Yes

Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at employees and yielded measurable, positive results in advancing sustainability?:
Yes

Name of the campaign:
ERC "Fight the Power" Energy Challenge

A brief description of the campaign, including how students and/or employees were engaged:

ERC "Fight the Power" Energy Challenge - Students living in residence were engaged in competion (turning off lights, reducing use of electronics) to make their residence the lowest energy consumer. Energy readings are taken every week for 4 weeks (2 weeks baseline, 2 weeks competition) usually in January-February.


A brief description of the measured positive impact(s) of the campaign:

The ERC "Fight the Power" Energy Challenge reduces energy consumption, as well as teaches students ways to reduce their individual impact.


The website URL where information about the campaign is available:
---

Name of the campaign (2nd campaign):
The Seeds of Change campaign

A brief description of the campaign, including how students and/or employees were engaged (2nd campaign):

The passion, drive and ingenuity of McGill students should be celebrated. With our fundraising experience as part of the Annual Giving team, we wanted to help students to get the exposure they need to maintain and expand their worthwhile projects.

The McGill community is a network of individuals who have a deep-seated desire to contribute to the greater good, but whose work is not always in the spotlight. We want to create a virtual space to connect these people with our philanthropic community, in order to create relationships that promote communication, generosity, and growth. We believe that all it takes is for one person to plant a seed, and that idea can grow to inspire entire communities to unite and usher in groundbreaking transformations.

Goals of the Campaign:

- Be a tool for students to use to improve their fundraising efforts.
- As people see the impact that smaller or lesser-known projects have on McGill and the community, we hope to inspire others to bring their ideas forward.
- With access to a dynamic online platform, our students and graduates are able to support projects that affect significant change on a local and global scale.
- Seeds of Change empowers McGill's worldwide network of alumni and friends to support student-driven projects that are in line with their values and interests.


A brief description of the measured positive impact(s) of the campaign (2nd campaign):

40 projects completed and 2 591 gifts made to date. 400 000$ have been raised since site launch.


The website URL where information about the campaign is available (2nd campaign):
A brief description of other sustainability-related outreach campaigns, including measured positive impacts:

The Vision2020 process connected more than 1000 members of the McGill community in co-developing a sustainability vision, goals, and actions that were approved by the university administration in 2014.


The website URL where information about the programs or initiatives is available:
---

Additional documentation to support the submission:
---

The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution and complete the Data Inquiry Form.