Overall Rating Gold
Overall Score 70.91
Liaison Lindsay Walker
Submission Date Oct. 24, 2019

STARS v2.2

Humber College
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 4.00 / 4.00 Lindsay Walker
Sustainability Manager
Facilities Management
"---" indicates that no data was submitted for this field

Has the institution held a sustainability-related outreach campaign during the previous three years that was directed at students and yielded measurable, positive results in advancing sustainability?:
Yes

Has the institution held a sustainability-related outreach campaign during the previous three years that was directed at employees and yielded measurable, positive results in advancing sustainability?:
Yes

Name of the campaign:
Take Back The Tap

A brief description of the campaign:

The Take Back the Tap campaign aims to educate students about the negative impact of drinking from single-use plastic bottles and to choose the better alternative of tap water instead. The campaign is ongoing and has included an artistic exhibit, a creative marketing campaign that Humber students helped create and an online pledge form where students and staff can pledge to #TakeBackTheTap and refuse to purchase single-use plastic water bottles. We collected 300 pledges over four months from both staff and students.


A brief description of the measured positive impact(s) of the campaign:

From this campaign there has been 11,450 individuals that have pledged not to drink from single-use plastic bottles and to choose better alternative.
https://humber.ca/sustainability/take-back-the-tap


Name of the campaign (2nd campaign):
Fair Trade Campus

A brief description of the campaign (2nd campaign):

The Office of Sustainability celebrated the Fair Trade Campus designation at North Campus with a guest speaker from Fairtrade Toronto. Key partners from Humber’s Purchasing department and Campus Services were invited, along with students. The Fair Trade Campus designation outreach campaign encouraged our key partners to look into more Fairtrade products for campus, and encouraged students to be educated about and purchase Fairtrade.


A brief description of the measured positive impact(s) of the campaign (2nd campaign):

Humber campus was awarded the Fair Trade Campus All-Star in 2018 for campus engagement.

https://humber.ca/sustainability/sustainability-humber/fairtrade-campus


A brief description of other sustainability-related outreach campaigns:

The Office of Sustainability created a “cup mountain” display which emphasized the amount of paper coffee cups that are thrown away at Humber every day. The social media campaign/posters was called “Break up with Your Paper Cup” to encourage students and employees to bring a reusable mug to campus. Many vendors on campus have included a reusable cup discount/advertisement for discount as a result of this campaign.

The Office of Sustainability and HumPIRG (student group) created an awareness campaign about the Fairtrade movement and worked towards bringing Fairtrade products to campus. As a result, Humber College has achieved a Fair Trade Campus designation for both the Lakeshore (2018) and North (2019) campuses.

The Office of Sustainability ran multiple DIY workshops for Support Staff Appreciation Week. The DIY workshops emphasized using/repurposing sustainable materials at home. The workshop was very popular and as a result the Office of Sustainability is hosting recurring DIY workshops for staff.

The Office of Sustainability presented at Showcase 2019 which is an annual event held for faculty that focuses on professional development. The two workshops the Office of Sustainability presented focused on incorporating the Sustainable Development Goals into the curriculum and how-to organize a sustainable event. The workshop raised awareness about these two topics and has influenced faculty’s teaching and event planning.


Additional documentation to support the submission:
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