Elon University
ER-16: Faculty Engaged in Sustainability Research

Toddie Peters, Religious Studies From the 11-12 Provost Report: "She has written a book and edited three more, published 11 book chapters, taught and mentored scores of undergraduates, presented at national and international conferences, and served on ecumenical councils and commissions. She has also become the go-to person within the field of Christian social ethics when it comes to addressing issues facing the church and the world." Barbara Miller, Communications She has written a book about marketplace advocacy campaigns inspired by the "Friends of Coal" campaign, Marketplace Advocacy Campaigns: Generating Public Support for Business and Industry. This book studies the persuasive power of what she calls a "unique genre of advertising and public relations." "This book provides a current perspective of marketplace advocacy, including overviews of campaigns targeting regional audiences, national audiences and international audiences," said Miller. http://www.elon.edu/e-net/Article/60856