Overall Rating Gold - expired
Overall Score 65.89
Liaison Allie Schwartz
Submission Date Aug. 29, 2018
Executive Letter Download

STARS v2.1

Columbia University
IN-25: Innovation B

Status Score Responsible Party
Complete 1.00 / 1.00 Allie Schwartz
Assistant Director, Planning and Outreach
Environmental Stewardship, Columbia University Facilities and Operations
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Name or title of the innovative policy, practice, program, or outcome:
Sustainable Columbia Brand

A brief description of the innovative policy, practice, program, or outcome that outlines how credit criteria are met and any positive measurable outcomes associated with the innovation:

In an effort to unite many incredible yet disparate sustainability initiatives on campus, the Environmental Stewardship office partnered with Strategic Communications and Public Affairs to create a University-wide brand identity around sustainability at Columbia.
The Sustainable Columbia mark visually connects the many programs on campus that contribute to the success of the campus sustainability efforts by helping meet the goals set forth in the 2017 Sustainability Strategic Plan.
A brand-identity style-guide was also created to ensure all lock-ups and logos are used correctly, and provides a variety of examples for use on PowerPoint templates, stationary, business cards, signage, etc.


Which of the following impact areas does the innovation most closely relate to? (select up to three):
Campus Enagement
Public Engagement

A letter of affirmation from an individual with relevant expertise or a press release or publication featuring the innovation :
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The website URL where information about the programs or initiatives is available:
Additional documentation to support the submission:
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Data source(s) and notes about the submission:
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The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution or simply email your inquiry to stars@aashe.org.