Overall Rating Silver
Overall Score 58.21
Liaison Darcy Coughlan
Submission Date Dec. 20, 2021

STARS v2.2

Coastal Carolina University
IN-49: Innovation C

Status Score Responsible Party
Complete 0.50 / 0.50 Darcy Coughlan
Associate Director
Sustain Coastal
"---" indicates that no data was submitted for this field

Name or title of the innovative policy, practice, program, or outcome:
On-Demand Ride Service

A brief description of the innovative policy, practice, program, or outcome that outlines how credit criteria are met and any positive measurable outcomes associated with the innovation:

On October 11, 2021, CCU Transportation Services launched its own On-Demand Ride Service. Similar to traditional app powered on-demand ride services (also called ride-sourcing or ride-hailing services) like Uber, Lyft, and Sidecar, this On-Demand Ride Service is university operated and free for CCU community members to use within 1½ miles of the Conway campus within a geofence zone along the HWY 501 & HWY 544 corridors.

The CCU On-Demand Ride Service Program provides CCU students living on-campus or in neighboring communities an option to access essential and non-essential services, such as health care providers, stores, restaurants, and possibly workplace locations within the On-Demand Ride Service zone. Not only does this program increase mobility and accessibility for our students, it helps to increase quality of life and safety for students needing to navigate the surrounding area. Other benefits of the program include providing on-campus employment for students.

According to WalkScore.com, Coastal Carolina University has a Walk Score of 32 out of 100. This location is a Car-Dependent neighborhood, which means most errands require a car. While bike infrastructure is in place on main campus for students to safely ride their bike, the surrounding neighborhoods lack the same infrastructure. Additionally, there is a significant number of CCU students residing on-and off-campus who do have access to a personal vehicle; university staff estimate that this number could be as high as 25% of CCU’s students residing near the University campus. While Transportation Services currently operates a fixed route shuttle service that efficiently transports over 640,000 riders a year (about 16,000 riders a week during an academic year), the fixed route shuttle service mainly provides students transportation from parking and residential areas to academic and event areas on campus.

Overall, the On-Demand Ride Service Program, alongside CCU’s bike infrastructure, free bike-sharing program and shuttle service promote another form of alternative transportation that reduces parking demands and the number of personal vehicles students bring to campus – all of which helps to create a healthier campus and minimize our environmental impact.


A letter of affirmation from an individual with relevant expertise or a press release or publication featuring the innovation :
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The website URL where information about the programs or initiatives is available:
Additional documentation to support the submission:
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Data source(s) and notes about the submission:
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