Overall Rating Reporter
Overall Score
Liaison jenny isler
Submission Date March 1, 2018
Executive Letter Download

STARS v2.1

Clark University
EN-5: Outreach Campaign

Status Score Responsible Party
Complete Reporter Jenny Isler
Director of Sustainability
Physical Plant / Facilities
"---" indicates that no data was submitted for this field

Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at students and yielded measurable, positive results in advancing sustainability? :
Yes

Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at employees and yielded measurable, positive results in advancing sustainability?:
Yes

Name of the campaign:
Conservation Nationals, Powerdown, Compost Challenge, Rain Garden Initiative, Student Sustaianbility Fund, Do it in the Dark, Sustaianbility Pledge, Green Room Audit, Clark Collections, U-Reka Big Idea Contest,Show Your Trashetc

A brief description of the campaign, including how students and/or employees were engaged:

Some campaigns are dorm-centered, while others include the whole campus. The desired long range goal for all sustainability-oriented campaigns is behavior change resulting from increased awareness. The campaigns, contests and collaborative efforts attempt to achieve this goal by holding a time-limited event (or series of events leading to a completion), measuring impact, and celebrating results.


A brief description of the measured positive impact(s) of the campaign:

Measured positive impacts (and measured negative impacts as well: we learn from our ability to recover and adapt) can be in the form of percentages, volumes, attendees, or outcomes. For example, Conservation Nationals and Powerdown impacted energy use and greenhouse gas emissions: the reductions per dorm and versus previous year were shared as percentages in news articles, bulletin boards, slide presentations and web postings, etc. The Sustainability Pledge campaign measures numbers of students who have promised to do various sustainable lifestyle choices and how many pledge to each behavior. The Rain Garden Initiative Campaign is measured by outcome: students broadly shared information on climate change, storm water run off, watershed pollution and rain garden mitigation to various campus groups and by tabling and received sufficient donations to construct a working rain garden on campus. The Student Sustainability Fund has a committee that ranks submissions, awards funds and then tracks the results of the funded projects in the appropriate metrics.


The website URL where information about the campaign is available:
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Name of the campaign (2nd campaign):
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A brief description of the campaign, including how students and/or employees were engaged (2nd campaign):
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A brief description of the measured positive impact(s) of the campaign (2nd campaign):
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The website URL where information about the campaign is available (2nd campaign):
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A brief description of other sustainability-related outreach campaigns, including measured positive impacts:
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The website URL where information about the programs or initiatives is available:
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Additional documentation to support the submission:
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The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution and complete the Data Inquiry Form.