Overall Rating Gold - expired
Overall Score 73.10
Liaison Jim Dees
Submission Date May 21, 2012
Executive Letter Download

STARS v1.2

Appalachian State University
ER-2: Student Sustainability Outreach Campaign

Status Score Responsible Party
Complete 5.00 / 5.00 Jennifer Maxwell
Resource Conservation Manager
Physical Plant Administration
"---" indicates that no data was submitted for this field

Does the institution hold a campaign that meets the criteria for this credit?:
Yes

The name of the campaign(s):
Recycle at the Rock

A brief description of the campaign(s):

ASU Recycles, in collaboration with several other campus departments, develops and implements the 'Recycle At The Rock' program. On game days, tailgaters are asked to utilize green recyclable bags to collect their bottles, cans and clean cardboard from their tailgating site. Once full, these are left behind and Appalachian State staff collect the bags from the tailgate lots to be recycled. Volunteers assist ASU Recycles staff with the distribution of these bags. In addition, over 75 recycling bins are placed throughout the stadium area on game days, and the recycling left behind in the stadium is also separated out by a contracted clean-up crew as well.


A brief description of the measured positive impact(s) of the campaign(s):

Education and outreach is one of the keys to the success of this campaign. Through this campaign, we have been able to utilize our volunteers to educate students, faculty, staff, alumni, and community members about the importance of waste reduction, recycling, and sustainability. Not only do our game day volunteers have the opportunity to outreach while distributing the bags, but our student interns have the opportunity to outreach to many classes while recruiting for volunteers. There is also a massive training effort involved with our volunteers prior to game day as well. Before this campaign began, all the recycling from tailgating and the stadium was thrown away. We have diverted over 9 tons of material from the landfill each year for the past two years. In addition, we have been able to reach an audience of thousands at every home game.


The website URL where information about the sustainability outreach campaign(s) is available:
Data source(s) and notes about the submission:
---

The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution or simply email your inquiry to stars@aashe.org.