Overall Rating Silver
Overall Score 46.39
Liaison Laura Draucker
Submission Date March 1, 2019
Executive Letter Download

STARS v2.1

Amherst College
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 2.00 / 4.00 Laura Draucker
Director of Sustainability
Office of Environmental Sustainability
"---" indicates that no data was submitted for this field

Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at students and yielded measurable, positive results in advancing sustainability? :
Yes

Has the institution held at least one sustainability-related outreach campaign during the previous three years that was directed at employees and yielded measurable, positive results in advancing sustainability?:
No

Name of the campaign:
Green Games

A brief description of the campaign, including how students and/or employees were engaged:

The Green Games were an energy reduction competition between the first-year dorms. The contest lasted for 6 weeks, each one with a different sustainability-related theme. Student leaders were given the responsibility of empowering their dorm to develop good energy use habits. Through informational posters and weekly mini-contests, first years were given the knowledge they need to live more sustainably in their dorms. Green games began in 2014 and is in its 5th year.


A brief description of the measured positive impact(s) of the campaign:

The total energy reduction across the 6 weeks measured from a baseline compiled before the start of the competition was 12,198 kWh of electricity.


The website URL where information about the campaign is available:
Name of the campaign (2nd campaign):
Amherst All In Campaign

A brief description of the campaign, including how students and/or employees were engaged (2nd campaign):

In 2016, we provided t-shirts for any student who provided a reason why they were " all in" in regards to environmental protection. We hung all the reasons in the campus center as a temporary art piece, and got students to change their profile pictures to pictures where they are wearing the shirts to raise awareness on social media.


A brief description of the measured positive impact(s) of the campaign (2nd campaign):

This campaign helped show that students from all groups on campus care about the environment. It opened up more discussion and awareness about environmental sustainability to students beyond those already involved in campus green groups or environmental study courses.


The website URL where information about the campaign is available (2nd campaign):
A brief description of other sustainability-related outreach campaigns, including measured positive impacts:

The Trash-to-Fashion show is another way we reach a larger percent of the student population. Students make outfits out of recycled material and model them. They include facts on how their design raises awareness about a certain environmental issue.


The website URL where information about the programs or initiatives is available:
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Additional documentation to support the submission:
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